There are many things that clubs have done successfully in order to raise more funds.
For example, you can reach out to other local businesses in the community. Many businesses will have their own fundraising program for teams!
You can also have athletes write and send/hand out handwritten requests for pledges to community members such as friends, family, business owners, and neighbors.
Some clubs also design and sell a team calendar, which includes photos of athletes and marks the meet days & time. You can easily order from websites such as Shutterfly, Walgreens, BannerBuzz, FedEx, and Vistaprint.